Specialist, Site Merchandising

Description

Day In The Life:

Reporting to the Manager, Site Merchandising the Specialist, Site Merchandising is responsible for coordinating and supporting the day to day performance and merchandising of the total category to deliver on the site experience objectives on thebay.com. This position is passionate about site experience and analyzing data to implement the online linking and navigation strategies. The specialist will work closely with internal cross-functional partners to ensure all site merchandising strategies are executed against marketing campaigns/editorials in a timely manner, and the site standards are achieved and cohesive across the category and site.

This role will actively support our DE&I framework by identifying opportunities to increase and promote diversity in our teams, products and brands. They will lead with inclusion to nurture our OneTeam culture by removing barriers for our Associates and communities.

What You Will Do:

• Support the Manager, Site Merchandising in achieving key metrics such as: add-to-cart rate, conversion rate, units per transaction (UPT), average order value (AOV) and for lowering the bounce and exit rate across all pages
• Execute data-driven, customer-centric site merchandising strategies specific to business unit to increase overall product discovery
• Execute the Site Navigation (top, left, and editorial), search and refinement strategy as defined by the Manager, Site Merchandising to ensure product findability is customer-centric and supports the growth of marketplace and overall objective of the Site Merchandising team
• Passionate about creating a best in class shopping experience, utilizing web analytics, AB testing tools and leveraging customer data to optimize product findability and UX
• Provide category expertise on linking and boosting strategies that tie into the overall objective of site merchandising and marketing campaigns
• Populating curated products for custom arrays and providing analysis on during and post page performance
• Leverage site analytics to monitor performance and continuously optimize product placement and discoverability (navigation, refinements, promotions, product pages) to improve customer experience
• Under direction of the Manager, Site Merchandising help support the conceptualization, prioritization and calendarization of digital editorial for an assigned area of business
• Populate creative briefs and turn-in activities for editorial content and conduct performance analysis and reporting on insights and next steps
• Consistent auditing of changes and updates to areas of responsibility
• Quality check of changes/updates of categories and refinements to ensure new standards are delivering expected results
• Prepare materials for regular update meetings, including web analytics, competitive analysis, updates on sale information, upcoming launches and promotions, corrective actions, etc.
• Other duties as required in support of the Site Merchandising team

What You Will Need:

• Post-secondary degree in Business or related field
• Working knowledge of Salesforce Business Manager and Algolia would be an asset
• Working knowledge of platform systems and site analytics tools (ex: Adobe Omniture, FullStory and Google Analytics) 
• Have an understanding of and passion for digital retail landscape
• Strong knowledge of Microsoft Office Suite (especially Excel and PowerPoint) and the ability to quickly learn internal systems, processes and additional software/web-based applications
• Strong communication, interpersonal, analytical and problem-solving skills

What You Can Expect:

• A People-first culture where One Team spirit and Diversity, Equity, and Inclusion are celebrated and promoted at every step of the way
• An opportunity to work with highly supportive teams to help you build the career you want and leave your Stripe at The Bay
• A competitive benefits package including unlimited paid vacation, medical, dental, vision, parental leave top up coverages, retirement savings and more
• A ways of Working Program that enables you to work where you are most effective
• A living Well Program that provides a variety of offerings and resources to enhance your physical, mental, and financial wellness, including corporate gym membership rates.
• An amazing associate discount of up to 40% off top brands

About The Bay:

As Canada’s oldest startup, The Bay is a digital-first, purpose-led retailer. Our mission is to help Canadians live their best style of life.

The Bay is on a high-growth trajectory to become one of the largest digital retail businesses in Canada through TheBay.com and its Marketplace. If you are looking to join an iconic brand, create impactful change and be recognized for your work, we want you to join our team.

At The Bay, smart, high-performing team members will challenge you to learn and grow every day. We value ambitious work and great ideas grounded in data and insights. We are looking for talented people who love a fast-paced environment, embrace change and are looking to make an impact with groundbreaking ideas.

We are a digital-first company and brand for a diverse world and we need a diverse team to reach our potential.  Come and join a winning team that supports collaboration and demonstrates innovation, energy, creativity and vision every day.

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NOTE: Only applications submitted online will be accepted.

The Bay welcomes all applicants for this position; however only those selected for an interview will be contacted.